In this article we will take a quick look at the settings of a popup, and how to get the popup set up.

Start by navigating to the popup of your choice, and clicking on the Add to website tab in the top of the page. Here you can see all the settings available. By deafult, all of the toggles are off, and you can see the default setting right next to it.

Page rules

From the Page rules section you can determine on which pages the popup is shown on your site. You can choose both to include or exclude pages. In the use case shown in the image below, the popup is set to be shown on all pages on, with the exclusion of the /demo-usa/ page.

UTM tags

In this section you can set the popup to be shown to only those visitors that are tracked with a certain UTM tag. Similarly to pages, you can include or exclude UTM tags, and in this use case the popup would be shown to those coming from the "mycampaign" campaign link, but not to those who are coming through Facebook.


In the Triggers section you can set how the popup triggers. The options here are

  • No automatic activation

    • The popup doesn't activate on its own.

  • Page onLoad

    • The popup is activated when a set time has passed from the loading of the page. In the example below this is 10 seconds.

  • Page onScroll

    • the popup activates when the user scrolls a set amount of pixels on the site.

  • Exit-intent (mouseleave)

    • The popup is triggered when the user moves their mouse near the address bar or the window's close button.

Display time

In the display time section you can determine how long the popup is visible on the page once triggered. In the case below it would be 25 seconds.

Activate on devices

Here you can select whether the popup should trigger on mobile, desktop, or all devices. By default it will trigger on all devices.

Display frequency

With this setting you can determine when the popup will show itself again. By default it will be displayed once a day, and in the example below after 30 minutes.


Here you can select to how large of a percentage of visitors the popup will be displayed for. By default, every visitor will see it (100%), but you can set it to anything between 0 and 100.

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