To use this type of integration, you will need a Zapier account. For sign up and log in, visit Zapier.com. If you have questions regarding Zapier itself, please consult the Zapier help documentation page.
About Zapier integrations
In this guide, we will be taking a look at integrating Marketo and Trustmary via Zapier. Before you start creating integrations with Zapier, we recommend you take a look at our general Zapier integration guide to learn how the basic process of integrating your apps works with Zapier.
Trigger events (from Marketo to Trustmary)
Having Marketo as the trigger in Zapier enables you to transfer data from Marketo to Trustmary. When using Marketo as the trigger in Zapier, you will have access to trigger events that can be used to launch the set functions. Currently the only trigger Marketo has in Zapier is New Lead.
Action events (from Trustmary to Marketo)
Having Marketo as the action in Zapier enables you to transfer data from Trustmary to Marketo. When using Marketo as the action in Zapier, you will have access to several action events that can be set for the app to perform when triggered. The action events include for example Add Lead to List, Create or Update Lead, and a couple of different Searches. The full list of the actions can be found below.