To use this type of integration, you will need a Zapier account. For sign up and log in, visit Zapier.com. If you have questions regarding Zapier itself, please consult the Zapier help documentation page.
About Zapier integrations
In this guide, we will be taking a look at integrating ActiveCampaign and Trustmary via Zapier. Before you start creating integrations with Zapier, we recommend you take a look at our general Zapier integration guide to learn how the basic process of integrating your apps works with Zapier.
Trigger events (from ActiveCampaign to Trustmary)
Having ActiveCampaign as the trigger in Zapier enables you to transfer data from ActiveCampaign to Trustmary. When using ActiveCampaign as the trigger in Zapier, you will have access to several trigger events that can be used to launch the set functions. The trigger events include for example New campaign link click, New campaign unsubscribe and New deal task. The full list of the triggers can be found in the video below.
Action events (from Trustmary to ActiveCampaign)
Having ActiveCampaign as the action in Zapier enables you to transfer data from Trustmary to ActiveCampaign. When using ActiveCampaign as the action in Zapier, you will have access to several action events that can be set for the app to perform when triggered. The action events include for example, Create/Update contact, Create campaign and Update deal. The full list of the actions can be found in the video below.
Zapier template: Add new/updated ActiveCampaign contacts to Trustmary
The quickest and easiest way to add new or updated ActiveCampaign contacts to Trustmary is to use our Zapier template designed specifically for this. This template has most things already configured to make the setup a bit easier.