Installing Google Tag Manager to your CMS

The installation of Google Tag Manager is a bit different for every CMS or eCommerce platform. Instructions on how to install it onto your particular platform can be found on this help page in the Integrations section under CMS & eCommerce.

Finding your widget script

First, you need to find the widget script, which can be done in 3 simple steps:

  1. Navigate to Widgets on

  2. Select a widget, and navigate to the tab Rules near the top

  3. Copy the script under Trustmary tag.

Your script is now ready and just needs to be installed onto your website.

Installing through Google Tag Manager

Installing the script to your site through Google Tag Manager can be done with just 10 easy steps detailed below:

  1. Navigate to

  2. Login to the Google account that controls your Google Business Profile

  3. Click Tags from the left menu

  4. Click New from the right

  5. Name the tag (for example: Trustmary script - all pages)

  6. Click Tag configuration and choose "Custom HTML" from the right menu

  7. Copy and paste the Trustmary script to the empty HTML box

  8. Click Triggering below and choose All pages

  9. Click Save

  10. Submit the changes by clicking Submit from the top right and Publish and Continue after that

The tag should look similar to the image below. After this you're good to go!

Trustmary Google Tag Manager

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